Conservation & Good Causes

Lady Lori is committed to both responsible tourism and employment that is ethical and sustainable. Wherever possible, we will also support a broad range of humanitarian, arts, or environment & conservation issues across East Africa.

Wildlife Management

Without doubt, Africa’s wildlife is one of its most striking natural resources and the most desired experience for the millions of tourists visiting the continent each year. At Lady Lori, we appreciate the value of this asset and work with wildlife authorities to contribute towards the widest range of wildlife management issues.

Whether it be an involvement in the preservation of critically compromised habitats for wildlife, carrying out census operations, helping with animal translocation, attaching satellite tracking collars to monitor elephants in a game park, or providing a stable platform from which to dart a rhino, the exceptional flying skills of Lady Lori’s pilots means that we can conjtribute to the realisation of all this and more. We have all the experience and know-how to deliver our critical skills safely, and economically, and with our in-depth knowledge of regional aerology, we are able to work with the relevant authorities within the wholly necessary stringent requirements of this particular area of expertise.

Conservation

With regards to the environment, being aware of what one has – and working to protect it – is, I am pleased to say, increasingly a given. However, conservation is a far broader challenge than that; these days it’s as much about education, and also the restoration of assets and environments degrading by misuse in less enlightened times.

At Lady Lori, we make available our resources both commercially and altruistically to actively engage with this critical challenge. In recent years, Lady Lori’s shareholders have been instrumental in the instigation of the Mau Forest Complex reforestry programme and remain committed to this project and other similar projects involved in the reforestation of water catchment areas.

Likewise, the shareholders in partnership with the Loisaba Community Trust donate considerable resources every year towards providing educational opportunities to both Loisaba’s local Maasai and Samburu tribes. We underwrite the costs of teachers, classrooms, housing for students and the nursing staff for the community’s clinics. We also fund specific educational programmes focused towards the practicalities of sustainable agriculture.

Ethical Employment

Growing a business that boasts best-in-class helicopters, fixed wing support, and even a hot air balloon, is but a reflection of the ongoing contribution of Lady Lori’s team – and whether it’s pilots from Africa or the Commonwealth, or guides from our deep wildernesses, we are committed to the ethics of sustainable employment.

While Lady Lori comprises a mix of both African and Commonwealth pilots with quite literally thousands of hours flying time in its fleet, the business is firmly committed to a programme of employment that is both ethical and sustainable. Its administrative and support staff are, wherever possible, employed locally and there is substantial investment towards the training and continuing professional development of all its employees. This has now resulted in full ISO accreditation. Lady Lori’s reputation as a quality employer now means that we are constantly receiving applications for positions or placements from across the world.

Good Causes

Lady Lori is a business that is proud of its strong ethical principles – principles that are built upon foundations of a deep love of the history, culture and the natural resources that define Kenya, an appreciation of our sense of place in East Africa and, also, the issues, the problems and the opportunities for the continent as a whole.

This year alone, Lady Lori has contributed to the UK’s annual ARK Foundation auction/dinner fund-raising event (where monies raised are directed towards educational projects for children all across Africa) and also the launch of The GREAT Initiative, a project to raise awareness of issues of gender imbalance or gender inequality throughout Africa. Both the education of Africa’s youth, and the role that women are able to assume – and the inevitable positive benefits of such – all across the continent are issues that we care about very much indeed.